Privacy Policy

1. Who we are

This website is operated by Trade Cooling Ltd (“we”, “us”, “our”). We are the data controller responsible for your personal information. We can be contacted at:

This policy explains what personal information we collect when you use this website, how we use it, and the rights you have. We are committed to protecting your privacy and handling your data in line with the UK GDPR and the Data Protection Act 2018.

2. The information we collect

We only collect information that we need in order to respond to you and supply our products. Depending on how you use the site, this may include:

• Enquiry details — when you complete our enquiry or spare parts forms: your name, business name, address, email address, telephone number, and the details of your enquiry (for example the product, model, serial number or parts required).
• Communications — any information you provide when you contact us by phone or email.
• Technical data — basic information collected automatically by our web server and cookies, such as your IP address, browser type and pages visited, used to keep the site secure and working correctly.

We do not take payments through this website and do not collect card or bank details. We do not knowingly collect information from children.

3. How and why we use your information

We use your information to:

• respond to your enquiry and provide quotations, product information and spare parts;
• supply and administer the products and services you request;
• keep records of our dealings with you and your business;
• maintain the security and performance of our website.

Our lawful bases for processing are legitimate interests (to respond to trade enquiries and run our business) and, where you are a customer, the performance of a contract with you or your business. We will only use your details to send you marketing if you have asked us to, and you can opt out at any time.

4. Cookies

Our website uses a small number of cookies. Essential cookies are needed for the site to function. Any non-essential cookies are only set with your consent, which you give through the cookie banner when you first visit. You can change or withdraw your choice at any time using the cookie settings on the site, or by clearing cookies in your browser.

5. Who we share your information with

We do not sell your personal information, and we do not share it with third parties for their own marketing. We only share information where necessary with trusted providers who help us run our business, such as:

• our website hosting and IT providers;
• our email and communications providers, used to receive and reply to your enquiry.

These providers act on our instructions and are required to keep your information secure. We may also disclose information where we are required to do so by law.

6. How long we keep your information

We keep enquiry and customer information only for as long as necessary to deal with your enquiry, to supply and support our products, and to meet our legal and accounting obligations. When it is no longer needed, we securely delete or anonymise it.

7. Your rights

Under data protection law you have the right to:

• ask for a copy of the personal information we hold about you;
• ask us to correct information that is inaccurate or incomplete;
• ask us to delete your information, or to restrict or object to how we use it;
• ask us to transfer your information to another provider, where applicable;
• withdraw any consent you have given at any time.

To exercise any of these rights, please contact us using the details in section 1.

8. Keeping your information secure

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss or misuse. While no transmission over the internet can be guaranteed to be completely secure, we work to protect your data at all times.

9. Links to other websites

Our website may contain links to other websites (for example manufacturer or mapping websites). This privacy policy applies only to our website, and we are not responsible for the privacy practices of other sites. We encourage you to read their privacy policies.

10. Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with a revised “last updated” date.

11. How to contact us or make a complaint

If you have any questions about this policy or how we handle your information, please contact us using the details in section 1.

If you are not satisfied with our response, you have the right to complain to the Information Commissioner’s Office (ICO), the UK regulator for data protection, at ico.org.uk or on 0303 123 1113.